How To Become A Small Business Coach – Today you get a step-by-step plan on how to start a successful life coaching business, get your first paying clients, and leave your 9.5.
Life coaching is such a general term that it’s hard to stand out from all the other life coachings out there.
How To Become A Small Business Coach
If you position yourself as a life coach and someone else positions themselves as a health coach, who do you think the client will choose if they need help getting well?
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So to become a life coach, choose a life coaching niche that allows you to support your client in a specific way. Maybe it’s health, relationships, career, parenting or spirituality. You decide! (See step 3 for more ideas.)
The life coach training program or course you choose must be approved by an organization that sets industry standards for training programs. One such organization is the International Coaching Federation.
And how much does it cost to become a life coach? It depends. The prices of these programs are often around $1,000-$5,000 or more.
So instead of saying you’re “improving people’s lives”, you’re getting a specific result for them. Maybe you’re helping them “find impactful careers” or “find a life partner without dating apps.”
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You’ll want to find the sweet spot between what you KNOW (your experience or skills) and what people are willing to pay for.
Does someone else already offer the service you want to offer? (You can do a quick Google search to find this out.)
Relationship training. It helps people find a partner or improve their existing relationships. This is what Ruby does (which I mentioned earlier). Here’s a guide on how to become a relationship coach.
Career training. Another form of life coaching? Helping people build a career they love. My client Tony does. If you want to learn how to do the same, check out my ultimate guide to career training.
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Health education. Health is a big part of our lives and you can help people improve their lives. David does it with his signature program that teaches people how to use herbs to take care of their health. This is my guide to help you become a health coach.
Training mindset. What’s a great way to help people overcome self-imposed obstacles? Training mindset. My client Spencer helps people with this.
Spiritual training. Spiritual training can take many forms. For example: As an energy healer, Estelle helps her students bring their spiritual gifts to life.
Yes, that’s true. You see, a website still won’t do much for you. Focus on this when you have multiple clients.
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Just like some of your favorite brands (whether it’s Lululemon or Chanel), you need a strong identity that keeps your ideal customers coming to you.
Because you focus on individual customers, you can get them results faster and therefore you can price your services at a higher price point compared to other business models.
The great thing about these models? They give you the freedom to grow your business further without working more.
You don’t have to overthink this. There are many creative names. But finding the “perfect” name won’t do much.
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I recommend you start with your first name. And if you have a very generic name, you can add something to it, like “Jane Smith Mindset Coaching.”
Before we dive into the ins and outs of how to get your first life coaching clients, I want you to know one thing.
But once you realize that your coaching practice is having a huge impact on the lives of your students, you’ll feel much more comfortable marketing and selling your services.
(Need proof that your study skills matter? A 2016 study from the University of Salzburg found that individual training and group programs are more effective at achieving goals than when people try to go it alone .)
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I offered to coach five people who had asked me for career advice. When two of them said yes, I had a business.
And that’s what my client Emily did to start her business. She offered her services on LinkedIn and quickly got several sales.
You see, social media is full of communities. And by joining a community, you can build relationships that naturally translate into paying customers.
That’s exactly what I did. I helped a woman in a facebook group with what she was struggling with.
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I gave a lot of value. And as a result, she asked me how she could work with me.
To promote your free calls, post about your free sessions on the social media groups you’ve joined. This is the post one client used to book these free sessions:
And after you’ve had your free session, you ask if they want to talk more about working together.
It’s so simple. Because you provide so much value upfront, you can feel really good about selling your services.
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You can structure your training packages however you like. For example, offer weekly support calls in between (here’s more on creating a training package that sells).
But you still need to take a few steps. The next thing you need to figure out is your price.
Because this option is all about results, not a specific number of hours you’ve put in.
By nailing it, you get better results for your students. And when they see that you can help them, the perceived value of your services increases.
Life Coach Training + Solution Focused Coach Training W/ Certificate
There are no hard and fast rules here. Here is one of the great advantages of being self-employed:
When you have referrals and can show your audience what great results they can get from working with you, your cost simply becomes insignificant and you stop competing with other people’s life trainers.
Step 7: Do you have a 9-5? Here’s how to grow your life coaching business on the side
Many of my students wonder how they can start a business while still at their day job.
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How did I get it to work? I created a simple marketing plan (follow the marketing plan we talked about before in Step 5).
You might be wondering, “That all sounds good, Louisa. But how long will it take me to go from a 9-5 to a full-time job?’
But ultimately, if you use a strategy (like using a specific social media platform instead of trying to master them all), you can leave your 9-5 sooner than you think.
That’s because with the package price we talked about earlier, you’ll only need a few students to be able to reach a few 4-figure months.
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For example, even at a price of $1,500/pack, you only need to sell six packs to reach $8,000+.
Wow, you made it this far! If you’ve ever wondered “How do I become an online life coach?” – now you know.
While everything is new and exciting when you first start out, these big career considerations can feel quite overwhelming. Juggling tips for getting certified, finding clients, and choosing the perfect niche can be a difficult area if you’re unfamiliar with the industry.
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Of course, becoming a life coach is extremely rewarding, but actually getting into coaching is a bit difficult. Having the right level of enthusiasm for the job is one thing, but what about the costs that come with starting a career? You’re unlikely to consider an office full of people when calculating your tuition costs, but you’ll need to figure out which expenses are necessary, which expenses are advisable, and which expenses you shouldn’t worry about in the beginning. your life coaching path.
Look, we’ll get even with you. We all wish that cost was not a factor in pursuing our dreams. If we’re excited about something, it’s tempting to go, go, go!
Being aware of the necessary financial steps you’ll need to take to become a life coach is much more likely to set you up for long-term success than jumping in too quickly.
So if you’re struggling to balance the books as a newbie or just want to know how much it will cost you to become a full life coach, we’ve got you covered. To help you out, we’re going to break down everything you need to know about the costs of becoming a life coach so you can focus on building a successful brand without breaking the bank!
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One of the first things you’ll need to do when you enter the world of learning is to register your business. Whether you choose to register as a limited liability company (LLC) or as a sole trader, you will need to register in some way to legitimize your business.
If someone decides to sue your business (obviously we hope that never happens!), they will only have access to your LLC’s assets, not your personal assets. Although life coaching is a noble business, your home, car or sanity should not be on your list of things to sacrifice in a worst-case scenario.
The cost of setting up your LLC depends on whether you